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- Current: IDC Market Glance: Customer Experience Services, 3Q24
target audience: TECH SUPPLIER Publication date: Aug 2024 - Document type: Market Presentation - Doc Document number: # US51521224
IDC Market Glance: Customer Experience Services, 3Q24
By: Douglas Hayward Loading
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Abstract
This IDC Market Glance gives buyers a high-level view of the customer experience (CX) services provider landscape. This document shows a selection of the leading CX services vendors, and it lays out the key segments of the market.
These key segments are IT services providers, consultancies, design houses, holding companies, network agencies, and independent agencies.
The CX services market contains multiple vendor types with a diverse set of backgrounds. These vendors use a mix of business and IT consulting services, technology implementation services, marketing services, and design services to help clients:
- Build or strengthen their brands
- Identify new market segments
- Position the organization in its chosen market segments
- Target potential users and/or customers,
- Attract and communicate with users and/or customers
- Improve the customer experience associated with the organization's offerings
- Drive profitable revenue growth for enterprises
- Drive citizen, taxpayer, and stakeholder engagement and support for public and nonprofit organizations
Coverage
Subscriptions Covered
Companies Covered
- Foolproof Ltd.
- IPG Mediabrands SA
- MKTG
- The Mill
- Virtusa Corporation
- System One Holdings LLC
- Advantage Solutions Inc.
- Matthews Media Group Inc.
- Hylink Digital Solutions Co.,Ltd
- TBWA Worldwide Inc.
- Hero Digital LLC
- Wavemaker Global Ltd.
- Kantar Group Ltd.
- TLGG
- Septeni Co. Ltd.
- Ebiquity PLC
- VCCP Group LLP
- Horizon Media LLC
- R/GA Media Group, Inc.
- VMLY&R Ltd.
- CACI B.V.
- Smart Design
- Javelin
- Jellyfish Group Limited
- Droga5 LLC
- diconium GmbH
- Carat Global
- ICF Next SA
- Rightpoint Consulting LLC
- Communications Media Inc.
- adam&eveDDB
- Verticurl Pte Ltd
- PHD Media
- Havas S.A.
- RAPP Worldwide Inc.
- Tracy-Locke
- Bain & Company, Inc.
- Universal McCann Worldwide Inc.
- Hearts & Science LLC
- KPMG International
- The Brandtech Group LLC
- Point B Inc.
- Klik Media LLC
- Designit A/S
- Media.Monks
- BETC
- Blue Acorn iCi
- Critical Mass
- BBDO Worldwide
- TRG Inc.
- Starcom Mediavest Group Inc.
- Huge LLC
- Healthcare Consultancy Group
- Digitas
- Landor & Fitch
- Dept Holding B.V.
- PricewaterhouseCoopers LLP
- eg+ Worldwide LLC
- CPM International
- Leo Burnett Company, Inc.
- Gate One Ltd.
- iProspect.com Inc.
- Accenture plc
- Canvas Worldwide
- McKinsey & Company
- SoftServe Inc.
- Wongdoody Inc
- S4Capital PLC
- MRM Worldwide
- Infosys Limited
- Interbrand
- BDO International Limited
- Essential Design
- ThoughtWorks Inc.
- GTB Technologies, Inc.
- Capgemini Services SAS
- Valtech SE
- Annalect
- LTIMindtree Limited
- Omnicom Group Inc.
- Cambridge Design Partnership Ltd.
- DCA Design International Ltd.
- Publicis Groupe SA
- Targetbase
- Jung von Matt AG
- Slalom, LLC
- EPAM Systems Inc.
- Epsilon Data Management LLC
- Reply S.p.A.
- Assembly
- Saatchi & Saatchi Group Ltd.
- Vaimo
- RafterOne
- WPP plc
- TTP plc
- iCrossing Inc.
- BORN Group Inc.
- Perficient Inc.
- Boston Consulting Group Inc.
- Wieden+Kennedy
- GMR Marketing LLC
- Organic Inc.
- Stagwell Inc.
- Anomaly
- Oliver Wyman Group
- ANDigital Ltd.
- BBH Partners LLP
- Kin and Carta plc
- Credera Enterprises Company LLC
- Simplex Inc.
- TPXimpact Ltd.
- Dentsu Inc.
- Endava PLC
- We Are Social Ltd.
- Zensar Technologies Ltd.
- Bounteous Inc.
- DXC Technology Co.
- Mindshare Media Ltd.
- Hakuhodo Incorporated
- diva-e Digital Value Excellence GmbH
- TAXI
- NTT DATA Corporation
- Spark Foundry
- Globant S.A.
- Merkle Inc.
- Mother Group
- Grey Global Group
- Ansira Partners Inc.
- Serviceplan Group SE & Co. KG
- MphasiS Limited
- Plus Company International Inc.
- Hearst Corporation
- HCL Technologies Limited
- Fujitsu Limited
- Milk Agency
- Motivate Design
- The Imagination Group Limited
- Razorfish, LLC
- Iris S.A.
- frog design Inc.
- Design Bridge Group
- IBM
- GroupM
- Ogilvy Group
- Smart Digital GmbH
- Wipro Limited
- Momentum Worldwide
- Cognizant Technology Solutions Corporation
- Cambridge Consultants Ltd.
- ARC Worldwide Inc.
- 55 SAS
- Emakina Group SA
- Jack Morton Worldwide Inc.
- MullenLowe Group
- TPN HOLDINGS LLC
- FBC (FutureBrand) Ltd.
- Octagon Inc.
- TAG Group SA
- 72andSunny Partners LLC
- Merge Technologies
- Zenith Digital Creation Limited
- DDB Worldwide Communications Group LLC
- IPG Health LLC
- The Marketing Arm Inc.
- Code and Theory
- Cheil Worldwide Inc
- Mediahub Worldwide
- The Designory Inc.
- 3Pillar Global, Inc.
- Bond Brand Loyalty Inc.
- Method Inc.
- Easy Click Worldwide Network Technology Co., Ltd.
- JH
- AMV BBDO
- Deloitte LLP
- Haymarket Media Group Ltd.
- Communispace Corporation
- FCB Worldwide Inc.
- IDEO Inc.
- Essence Global Group Ltd.
- Avanade Inc.
- ThoughtFocus
- Jones Lang LaSalle Inc.
- Hogarth Worldwide Ltd.
- McCann Worldgroup B.V.
- Concentrix Corporation
- Anteriad LLC
- Sopra Steria Group
- sparks & honey LLC
- Acxiom LLC
- Tata Consultancy Services Limited
- OMD Worldwide
- Performics Inc.
- Ernst & Young Global Limited
- Adelphi Group Ltd.
- The Interpublic Group of Companies, Inc.
- Initiative Media LLC
- Kinesso Ltd.
- AKQA Inc.
- Artefact SA