target audience: TECH SUPPLIER Publication date: Jun 2024 - Document type: Market Presentation - Doc Document number: # US50766224
Industry Digital Transformation Market Forecast: European Manufacturing, 2024
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Abstract
This IDC Market Presentation features IDC's Industry Digital Transformation (DX) Market Forecast, for European manufacturers. It provides technology vendor product managers and those responsible for market/competitive intelligence with an overview of regional manufacturing spending for DX and insights into the regional manufacturing market context. It also highlights how manufacturing organizations are investing across industry-specific DX use cases in the region.
By looking at the size of the regional market and the fastest-growing use cases, technology vendor executives can better evaluate:
- Areas for investment in products or services development
- Sales and marketing campaign prioritization
- Market penetration
Used in combination with the other Industry Intelligence reports, this document can help technology vendors to gain competitive advantage in the European region.
"Persistent inflation, limited real GDP growth potentially resulting in budget constraints, and geopolitical instabilities are partially limiting digital investments. However, ongoing supply chain disruptions, increasing cyberthreats, and the need to comply with sustainability regulations are driving digital investments," said Stefanie Naujoks, research director, IDC Manufacturing Insights, Europe.