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AI Usage in Enterprise Mobile Devices in Europe: Results from IDC's 2025 European Enterprise Mobility and Devices Surveys

Alejandro Cadenas — Wed, 26 Nov 2025 05:00:00 GMT

This IDC Survey highlights data from IDC's 2025 European Enterprise Mobility and Devices Survey, which includes responses from IT decision-makers (ITDMs), end users, and employees using these services and capabilities.

IDC's European ITDM Enterprise Mobility and Devices Survey was run among mobility/IT decision-makers at European companies. This survey aims to understand enterprises' key strategic mobile device initiatives, from investment priorities to strategies and key deployments. This presentation analyzes key results and changes. This survey addresses essential questions that assess mobility strategies within enterprises in terms of device procurement, approaches to device management, use of mobility software, and mobile security (among other topics) from the perspective of IT decision-makers.

IDC's European End-User Enterprise Mobility and Devices Survey was run among employees of European companies. This survey aims to assess end-user usage of mobile devices for work purposes, their usual place of work and the ways it changes in time, use of bring-your-own-device (BYOD) programs at work, satisfaction with mobile devices, familiarity and use of AI on mobile devices, the importance of 5G, availability and use of enterprise applications, and employees' preferences related to mobile devices used for work. This survey complements the ITDM survey by offering employees' perspectives on mobility in their respective companies.

How European Telcos Are Leveraging AI to Revolutionize Their SMB Customer Retention Strategies

Alejandro Cadenas, Daniela Rao — Wed, 26 Nov 2025 05:00:00 GMT

This IDC Market Perspective examines how European telecom providers can address mounting pressure to retain SMB customers amid rising churn and acquisition costs. AI-driven retention strategies are emerging as a critical solution, enabling telcos to shift from reactive service models to proactive, personalized engagement. By leveraging predictive churn models, customer health scores, and automated workflows, communications SPs can intervene before dissatisfaction escalates, improving customer lifetime value and operational efficiency.

"AI is of strategic importance in this transformation. It is no longer a future investment but a current necessity. For telcos targeting SMBs, embedding intelligence across the customer journey is the only sustainable path to profitability and relevance in a hyper-competitive market." — Associate Vice President Alejandro Cadenas, IDC

Generative AI's Bandwidth Revolution: How Telcos Can Thrive Amid Surging Network Demands

Ajeet Das — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Market Note analyzes how generative AI (GenAI) adoption is driving new bandwidth demands and traffic patterns across service provider broadband networks. As enterprises and consumers embrace GenAI-enabled applications, service providers must upgrade infrastructure to support elastic, low-latency connectivity and distributed architecture. The document offers strategic recommendations for network optimization, highlighting the transformative impact of GenAI on capacity, latency, and throughput requirements in both core and edge networks.

"As GenAI transforms networks, will service providers keep pace with the tidal wave of bandwidth, latency, and connectivity demands reshaping our digital future?" — Ajeet Das, research director, Telecom Network Infrastructure at IDC

How Is Generative AI Redefining Wholesale Connectivity?

Tolga Yalcin — Fri, 21 Nov 2025 05:00:00 GMT

As enterprises scale generative AI (GenAI) through cloud, hybrid, and edge models, network demands are shifting toward high-bandwidth, low-latency, and distributed connectivity. This evolution is redefining wholesale priorities across long-haul capacity, regional interconnects, and AI-centric partnerships. This IDC Survey Spotlight highlights how GenAI workloads are reshaping the economics and architecture of next-generation telecom infrastructure.

How Is the Strategic Business Value of Connectivity Changing in the AI Era?

Brandon Butler — Thu, 20 Nov 2025 05:00:00 GMT

This IDC Survey Spotlight highlights a question from IDC's August 2025 annual global Future Enterprise Connectivity Infrastructure and Services survey (n = 758). The question focuses on the strategic importance of connectivity investment to future business success. The results show the striking and growing value of connectivity for global organizations in the AI era.

"Connectivity has never been more important, and the strategic importance of highly resilient, secure, and automated connectivity as a contributor to business success is only growing in importance, IDC research shows," says Brandon Butler, senior research manager, IDC's Enterprise Networks. "A variety of factors are contributing to the growing strategic importance of connectivity, but none is more important than the impact of AI. Connectivity is an essential aspect of not just enabling AI workloads but delivering them across the digital business ecosystem."

IDC Announces Singapore Winners of the 2025 IDC Future Enterprise Awards

Wed, 19 Nov 2025 05:00:00 GMT

SINGAPORE, 20 November 2025 – International Data Corporation (IDC ) today announced the national winners of the IDC Future Enterprise Awards (FEA) 2025 for Singapore. This year’s winners highlight how Singapore organizations are operationalizing AI, data, and digital ecosystems to accelerate innovation, sustainability, and inclusion — from next-generation banking and insurance to mobility, education, and retail.

IDC、アジア太平洋地域「IDC Future Enterprise Awards 2025」受賞企業を発表－関西電力（KEPCO）が生成AI活用で受賞

Wed, 19 Nov 2025 05:00:00 GMT

【Japan、2025年11月20日】－ IDC（International Data Corporation）は本日、アジア太平洋地域における「IDC Future Enterprise Awards（以下、FEA）2025」の地域優秀企業を発表しました。今年の受賞企業は、AI、データ、サステナビリティを融合し、ビジネス価値と社会的インパクトを創出する次世代のデジタル成熟段階を体現しています。特に、日本からは**関西電力（KEPCO）**がジェネレーティブAI（生成AI）の全面活用によるデジタルトランスフォーメーションで「Best in Artificial and Generative Intelligence」を受賞し、エネルギー業界におけるAI導入の先進的取り組みとして注目を集めました。

Worldwide AI Smartphone Forecast, 2025–2029

Ramon T. Llamas — Wed, 19 Nov 2025 05:00:00 GMT

This IDC presentation analyzes the worldwide artificial intelligence (AI)–powered smartphone market, including shipments, average selling prices (ASPs), value, and a breakdown by the major operating systems, including Android, HarmonyOS, and iOS.

"Artificial intelligence will become increasingly prevalent on smartphones," said Ramon T. Llamas, research director with IDC's Mobile Devices and AR/VR. "By the end of 2025, the number of AI-powered smartphone shipments will outnumber the volumes of non-AI-powered smartphone shipments. Meanwhile, the number of generative AI (GenAI) smartphone shipments will outnumber the volumes of basic AI smartphone shipments. We anticipate that by the end of our forecast period, GenAI smartphones will account for 70.6% of all smartphone shipments. Still, there will be room for basic AI smartphones and non-AI-powered smartphones throughout our forecast period, particularly among the most price-sensitive users."

eSIM Adoption and Its Growing Impact on Mobility and IoT

Pahul Singh — Tue, 18 Nov 2025 05:00:00 GMT

This IDC Market Perspective explores the current state of eSIM adoptionand its growing impact across mobile and IoT connectivity. It highlights how the consumer and enterprise markets are shifting toward eSIM-enabled devices, driven by OEM integration and MNO support. This document also examines key enablers like GSMA's SGP.32 standard, which is set to transform large-scale IoT deployments through flexibility and remote provisioning.

"eSIM adoption in mobility and IoT will drive flexibility, global connectivity, and new opportunities for operators and enterprises." — Pahul Singh, senior research analyst, Mobility and IoT Communication Services

IDC MarketScape: 中国AI赋能的联络中心2025年厂商评估

Kai Cui — Sun, 16 Nov 2025 05:00:00 GMT

本IDC研究报告显示，自2023年以来，中国联络中心市场因生成式AI和大语言模型的突破，正经历深度重构。AI技术推动联络中心从“流程驱动”向“智能驱动”转型，企业对客户服务的期望不断提升，联络中心已成为客户经营和组织治理的重要入口。报告系统梳理了主流厂商在产品能力、AI应用深度、技术路线和生态成熟度等方面的表现，指出“AI赋能+云原生+本地合规”将成为下一代智能联络中心的核心支柱。未来，企业在选型时需关注平台的成长性、协同性和治理性，选择能够与自身业务共同成长的战略型合作伙伴，以在技术变革和市场竞争中占据主动。

“AI技术正在重塑联络中心的价值边界，从传统的服务响应单元，升级为企业客户经营和数字化转型的核心枢纽。未来三到五年，谁能在AI能力、云原生架构和本地合规之间实现最佳平衡，谁就能推动智能联络中心的创新浪潮。企业在选型时，不仅要关注技术优势，更要看厂商的战略眼光和生态整合能力，唯有如此，才能在激烈的市场竞争中实现长期协同与持续成长。”——IDC中国联络中心市场助理研究总监崔凯表示。