target audience: TECH SUPPLIER Publication date: Sep 2024 - Document type: Market Analysis Perspective - Doc Document number: # US52562924
Market Analysis Perspective: Worldwide Digital Platforms and Ecosystems, 2024
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Abstract
This IDC Market Analysis Perspective (MAP) provides digital platform technology and applications vendors with a concise current-state view of the market, offering the necessary information to support strategic planning, product development, and product marketing initiatives. This MAP includes a market overview, competitive share analysis, buyer behavior and influences, and guidance for technology suppliers based on expected short-term and long-term trends. Some form of this MAP was delivered to clients throughout various dates in 2024. This MAP was designed to give clients the opportunity to engage with IDC's analysts on the key issues impacting the current market as well as speculation on the future market direction.