target audience: TECH SUPPLIER Publication date: Mar 2024 - Document type: Web Conference Proceeding: Tech Supplier - Doc Document number: # US51916824
State of the Market: IT Spending and AI Forecast by Industry, 2024
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Abstract
This IDC Web Conference provides an update on the state of the IT market and the outlook for technology budgets in 2024/2025, with a focus on vertical industry trends and forecasts, including forecasts for AI spending by industry. The economic outlook remains uncertain, despite resilient performance in the past 12 months, and businesses around the world are working with multiple scenarios for IT budgets in 2024. In particular, the emergence of new generative AI solutions has created compelling investment priorities for organizations in a number of key industries, along with continued growth in digital transformation and emerging technologies such as AR/VR. In this Web Conference, IDC reviews the current state of the IT market and global economy, including new forecasts for IT and AI spending by industry.
The presentation, featuring Jessica Goepfert and Stephen Minton from IDC's Customer Insights & Analysis team, addresses questions such as:
- What are the key economic scenarios for 2024, and how will IT budgets be impacted by macroeconomic factors including interest rates, elections, and inflation?
- Which are some of the key short-term opportunities for market growth in the adoption of new AI and AR/VR solutions, and how do these differ by industry?
- How do IT budgets for 2024 compare across vertical industries, and what are the key drivers for enterprise investments?
- What are the leading market scenarios for IT spending by channel, customer, and geography?