target audience: TECH SUPPLIER Publication date: Jan 2024 - Document type: IDC Survey - Doc Document number: # US51777524
2023 U.S. Smart Home Survey: Smart Assistants
Content
- 25 slides
Get More
When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.
Related Links
Abstract
This IDC Survey details results from IDC's 2023 U.S. Smart Home Survey, which was fielded in August. The survey asked respondents questions regarding consumer adoption of and attitudes toward a variety of smart home devices and services, security and privacy concerns, and smart assistants. This IDC Survey focuses on aspects of the survey related to the use of smart assistants in the home.
"Utilization of smart assistants in the home has plateaued," said Adam Wright, senior research analyst, IDC's Smart Home and Office Devices program. "Daily engagement is down year over year, and the frequency of engagement each day is also less than last year. Yet, satisfaction with smart assistant–embedded devices, despite their limitations, is generally high across the board, and they continue to play an important role in generating spillover effects and driving demand for other smart home devices."