target audience: TECH SUPPLIER Publication date: Jan 2024 - Document type: Market Perspective - Doc Document number: # US51754424
Smart Home 2024: Top 5 Trends to Watch
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Abstract
This IDC Market Perspective examines the key trends that will impact the smart home market in 2024. As vendors across the technology stack head into 2024, the important lessons learned around AI, customer experience, and the importance of interoperability will drive the trends we expect to see in this market throughout the year.
"The worldwide smart home market is in a period of uncertainty," says Adam Wright, research manager for IDC's Smart Home research program. "Although some regions, device categories, and vendors have performed better than others, 2023 proved to be a tough year for growth. Looking forward, vendors will need to compete aggressively on price and deliver innovative value propositions to help drive consumer demand and stay ahead of macroeconomic headwinds."