target audience: TECH SUPPLIER  Publication date: Aug 2023 - Document type: Market Presentation - Doc  Document number: # US49875023

Industry Analysis Perspective: European Healthcare, 2023

By: 

  • Federico Mayr Loading
  • Silvia Piai Loading

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  • 20 slides


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Abstract


This IDC Market Presentation contains an industry analysis perspective that offers foundational insights into the European healthcare sector in 2023 for sales, marketing, and product/channel managers at technology companies. By comprehending the sector's structure, financing, and operations as well as its impact on individual and population health, managers can pinpoint areas in healthcare operations and subverticals in which their technology products and services can make a real difference.

This report delves into key healthcare parameters, funding and governance models, delivery systems, and the driving forces behind ICT spending of major healthcare provider (HCP) organizations in Europe in 2023.

"Tech vendors in the European healthcare sector should tailor sales and marketing strategies to meet the unique needs of each country's healthcare system. Collaboration with local players and a focus on improving patient health outcomes will lead to success," Federico Mayr, research analyst, IDC Health Insights.



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