target audience: TECH BUYER  Publication date: Dec 2023 - Document type: IDC MarketScape - Doc  Document number: # US49434923

IDC MarketScape: Worldwide Collaborative Work Management 2023–2024 Vendor Assessment — Uniting Teams, Data, and AI for Flexible Work

By:  Melinda-Carol Ballou Loading

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Abstract


This IDC study uses the IDC MarketScape vendor assessment model to evaluate the collaborative work management (CWM) market. This research enables analysis of quantitative and qualitative characteristics to provide metrics and context for users evaluating solutions in this area, help analyze a vendor's current comparative success in the marketplace, and anticipate vendor evolution. Main user focus areas for this market include CWM-specific capabilities for coordination with project and portfolio management functionality, the rapid availability of AI- and GenAI-enabled automation, and evolving execution with established, significant numbers of user deployments, intuitive access, and support of highly collaborative approaches across business initiatives, IT, and new product development. As work modernizes with digital transformation and innovation, we are seeing the coupling of work management via strong workflow and collaboration to enable innovation and business execution in highly dynamic competitive environments to complement PPM leverage for DevOps with evolving advanced analytics with ML and AI. These emerging capabilities help support growing demand for future of work initiative with changing workforce demands. Metrics with analytics based on this data and a shift to value-centric projects can help provide visibility and iterative collaboration to understand and improve internal and external execution for resource communication and allocation and across varying digital media initiatives.

Also included are in-depth vendor profiles with user reference summaries for the 11 vendors assessed. This analysis complements the IDC MarketScape evaluations for strategic portfolio management and IT PPM, cloud PPM, and value stream management/Agile PPM being published concurrently, which enable an additional three-weighted PPM IDC MarketScape views (for a total of four distinct IDC MarketScape PPM vendor evaluations). The IDC MarketScape for cloud PPM includes assessment of multitenant and single-tenant PPM SaaS offerings, with intuitive, configurable product capability playing a role in adoption. Strategic PPM and IT PPM include evaluation of high-end PPM capabilities in the context of IT initiatives and agile-specific functionality within a PPM context, such as agile processes, agile-specific functionality (work in progress, burndown charts, backlog, agile metrics, etc.), and agile frameworks.

This current collaborative work management assessment focuses on intuitive, highly collaborative automation.

"IDC sees adoption of collaborative work management solutions for dynamic execution and innovative decision making via automation to enable speedy responsiveness and invocation of dynamically changing initiatives, which can be dramatically augmented by judicious use of AI and GenAI," said Melinda Ballou, research director, IDC's Agile ALM, Quality and Portfolio Strategies service. "Complementing these capabilities, increasingly, we observe demand for collaboration, workflow, and highly intuitive interfaces for an easy on-ramp coordinated with sufficient project and portfolio management approaches for businesses and technology helping focus teams with targeted execution, cutting delays to benefit, and improving metrics. It is in part due to these trends that IDC has chosen to prioritize this area as one of several areas of focus for our IDC MarketScape series of PPM."



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