target audience: TECH SUPPLIER Publication date: Nov 2024 - Document type: Market Presentation - Doc Document number: # META51487524
Saudi Arabia Channel Partner Business Model Evolution, 2024
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Abstract
This IDC Market Presentation provides key insights into channel partner ecosystem developments and trends in Saudi Arabia. The presentation is based on IDC’s 2023 Europe, the Middle East, and Africa (EMEA) Channel Partner Survey. The survey polled 1,002 channel partners across EMEA, 40 of which were from Saudi Arabia.
The key themes covered in the EMEA Channel Partner Survey are outlined below:
- Market forces that shape partner strategies
- Partner product/services portfolio strategies
- Business performance and health indicators
- Go-to-market strategies and business development activities
- Cloud maturity and cloud marketplace participation
- Partner transformation and investment priorities
- Vendor relationships, partnering strategies, and partnership commitment levels
- Partnership value metrics and partner program needs
This report focuses on the evolution of the channel partner business model in Saudi Arabia. It highlights the key market forces shaping the strategies and product/service portfolios of channel partners, with a specific focus on cloud-related opportunities.