target audience: TECH BUYER Publication date: Dec 2023 - Document type: IDC Perspective - Doc Document number: # AP51542123
Affinidi Empowers Companies to Help Customers Reclaim Their Digital Footprint
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Abstract
This IDC Perspective discusses Affinidi, a technology company committed to revolutionizing data ownership with its "holistic identity" approach, which offers cutting-edge solutions, such as the Affinidi Vault, Affinidi Login, Affinidi Connector, Affinidi Messaging, and so forth. These solutions are crafted with a focus on customer-centric principles and inventive offerings that prioritize privacy and interoperability within a decentralized infrastructure, catering specifically to digital and application-based companies.
"Empowering customers with control over their digital identities is a commitment to building trust and fostering a transparent, consensual, and secure data environment. In the era of heightened privacy concerns, a robust identity management solution can enable companies to navigate the delicate balance between personalization and privacy," says Supriya Deka, senior market analyst, IDC Asia/Pacific Small and Medium-sized and Digital Native Business Program.