target audience: TECH SUPPLIER Publication date: Dec 2023 - Document type: Market Presentation - Doc Document number: # AP50326823
IDC Playbook Tech Sales Leaders: Unveiling Gold Mine Opportunities in the Asia/Pacific Datacenter Industry — From AI to Sustainability, Hybrid Cloud, and Edge
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Abstract
This IDC Playbook for Tech Sales Leaders provides a comprehensive overview of the current market landscape, anticipates upcoming trends, and delivers valuable guidance tailored for datacenter operators in Asia/Pacific.
The document provides valuable information derived from customer data regarding IT spending patterns. It includes competitive insights from leading vendors within the industry, focusing on specific application groups. Additionally, this offers market insights on both present and future trends, highlighting the primary market drivers and inhibitors. It also covers sourcing practices and plans.
Tech sales leaders can use this data to gain a deeper understanding of their clients’ purchasing preferences and behaviors. Through the examination of market trends, these leaders can pinpoint potential opportunities and obstacles that might impact their sales strategy. This analysis enables tech sales leaders to make well-informed decisions and customize their approach to address their clients’ requirements more effectively.