Software as a Service Team

Penny Madsen

Senior Research Director, Cloud and Edge Services, Worldwide Infrastructure Research

Estelle Quek

Senior Research Manager

Eric Newmark

Group Vice President & General Manager of IDC’s SaaS, Enterprise Software, and Worldwide Services Division

Frank Della Rosa

Research Vice President, SaaS, Business Platforms, and Industry Cloud

Ashish Nadkarni

Group Vice President and General Manager, Worldwide Infrastructure Research

New Research


  • By: 

    • Philip Carter Loading
    • Robert Parker Loading
    • Brian E. Clarke Loading
    • Chris Murphy Loading
    • Teodora Siman Loading
    • Elaina Stergiades Loading
    • Mark Thomason
    • Ashish Nadkarni Loading
    • Ritu Jyoti Loading
    This IDC Perspective provides a definitive overview of the generative AI (GenAI) pricing models to help IT and sourcing professionals budget for GenAI deployments across multiple types of use cases. The generative AI pricing landscape is co...
  • By:  Penny Madsen Loading

    This IDC Survey Spotlight draws upon IDC's 3Q23 CloudPulse Survey results to assess the requirements cloud buyers have for cost and pricing across different platforms and considers how these are reflected when buyers make cloud vendor decis...
  • By: 

    • Mary Johnston Turner Loading
    • Ashish Nadkarni Loading
    • Heather West, PhD Loading
    • Kuba Stolarski Loading
    • Vijay Bhagavath
    • Rohit Mehra Loading
    • Peter Rutten Loading
    • Natalya Yezhkova Loading
    • Carol Sliwa Loading
    • Madhumitha Sathish Loading
    • Dave Pearson Loading
    • Sean Graham Loading
    This IDC Perspective explores how the computational and data management demands of emerging GenAI and other next-generation emerging workloads are being served by a new generation of fit-for-purpose processors, accelerators, storage platfor...
  • By: 

    • Bill Latshaw Loading
    • Abhishek Mukherjee Loading
    • Alison Close
    • Erin Hichman Loading
    • Estelle Quek Loading
    • Jennifer Hamel Loading
    • Leslie Rosenberg Loading
    • Melih Murat Loading
    • Peter Marston Loading
    • Rob Brothers Loading
    This Tech Buyer Presentation describes 14 AI/GenAI use cases providers and buyers are implementing. GenAI and AI buyers understand that the service providers they hire to produce outcomes for their businesses are using these services to aug...
  • By:  Penny Madsen Loading

    This IDC Market Presentation draws upon data collected in IDC's 4Q23 Cloud Pulse Survey to provide insight into the different requirements cloud buyers have as they transform their cloud strategies. Almost three-quarters of cloud buyers are...
  • By:  Frank Della Rosa Loading

    This IDC Market Note highlights the announcements that can transform how ISVs build, market, and sell SaaS applications, including CodeWhisperer, Amazon Q, LLMs in Amazon Redshift, and the expanded features and capabilities of the AWS Marke...
  • By: 

    • Penny Madsen Loading
    • Katie Evans Loading
    This IDC Survey Spotlight provides insights from IDC's 4Q23 Cloud Pulse Survey, which investigates global cloud buying adoption trends and challenges, and from IDC's February 2024 Worldwide Small and Medium Business Survey. IDC has evidence...
  • By: 

    • Patrick Reymann Loading
    • Tom Seal Loading
    • Estelle Quek Loading
    • Travis Eide Loading
    This IDC Tech Buyer Presentation presents the potential application of generative AI (GenAI) in enhancing the procurement process. We review six key applications, including simulating scenarios and risks, personalizing user experiences, aut...
  • By: 

    • Mary Johnston Turner Loading
    • Matthew Eastwood Loading
    • Stephen Elliot Loading
    • Rohit Mehra Loading
    • Ashish Nadkarni Loading
    • Susan G. Middleton
    • Vijay Bhagavath
    • Andrew Buss Loading
    • Jennifer Cooke Loading
    • Pietro Delai Loading
    • Phil Goodwin Loading
    • Sean Graham Loading
    • Lara Greden Loading
    • Shahin Hashim Loading
    • Yukihisa Hode Loading
    • Kuba Stolarski Loading
    • Mark Leary Loading
    • Penny Madsen Loading
    • Dave McCarthy Loading
    • Jeff Newton Loading
    • Dave Pearson Loading
    • Max Pepper Loading
    • Simon Piff Loading
    • Peter Rutten Loading
    • Madhumitha Sathish Loading
    • Carol Sliwa Loading
    • Natalya Yezhkova Loading
    • Archana Venkatraman Loading
    • Rick Villars Loading
    • Heather West, PhD Loading
    • Jevin Jensen Loading
    This IDC Perspective discusses IDC's Future of Digital Infrastructure framework, updated for 2024, that provides enterprise decision-makers with an updated view on how emerging innovations and disruptions across the digital infrastructure l...
  • By: 

    • Heather West, PhD Loading
    • Peter Rutten Loading
    • Ashish Nadkarni Loading
    This IDC study provides an overview of and definitions for IDC's Quantum Computing Trends and Strategies syndicated research. It captures the definitions that IDC uses to identify and segment quantum computing infrastructure deployments, co...

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